The briefest glimpse at the players he champions - Virender Sehwag, Dirk Nannes, Bryce McGain - lets you know what he values about the game, and the fact that anyone who reads CWB won't be able to see those names without thinking of Sehwagology or Dirty Dirk or Bryce's day job in computers shows that he can write, too.
The mainstream cricket media has become homogenised. It's centered around the journalism and punditry of ex-players, a burgeoning horror of mangled vowels, received wisdom and in-jokes. CWB is part of the solution. Here's to that.
NB: The book's got a forward by Gideon Haigh. It is the Gideon Haigh apparently, as opposed to all of the other Gideon Haighs out there.